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Guesswork to guidance – PharmaTimes

by Newsroom


What content do HCPs value most for their patient care?

As a Life Sciences Professional, how do you remain primarily focused on the medicines information content that prescribers value most?

A new set of findings from the latest emc user survey offers a clearer understanding of how healthcare professionals (HCPs) interact with medicines information, and how this information can better meet their needs.

With feedback from over 600 HCPs, the survey provides a clear evidence base for shaping future content strategies with your products. 71% of HCPs surveyed use emc (electronic medicines…



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