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U.S. Pregnancy Products Market to Touch US$439.2 Mn by 2023; Stretch Mark Minimizers Represented Largest Product Segment in 2014

(PharmaNewsWire.Com, January 12, 2017 ) A pregnant woman is usually aware of the fact that whatever she consumes during pregnancy influences the development of the fetus. The same applies for skin care products used during pregnancy. Pregnancy-associated skin conditions are generally of three types: benign skin conditions that occur due to hormonal change, preexisting skin conditions, and pregnancy specific dermatoses. Benign skin conditions include stretch marks, hyperpigmentation, and hair, nail, and vascular changes. During pregnancy, high levels of estrogen and progesterone combined with the antigens of the baby lead to unpleasant changes on the skin of expecting mothers. Stretch mark is a common skin problem that occurs in 90% of pregnant women during the third trimester.

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These stretch marks are more common in women with larger babies, younger women, and women with higher body mass indices. Several creams and lotions are available in the market to prevent and minimize these stretch marks. Pre-existing skin conditions consist of psoriasis, dermatitis candida, and other fungal infections. Psoriasis or atopic dermatitis may worsen or sometimes improve during pregnancy. Moreover, pregnancy specific dermatoses consist of pruritic urticarial papules and plaques of pregnancy. Skin loses elasticity and results in layers of sluggish skin. This can be treated with body restructuring products or toning/firming lotion.

This report on the pregnancy products market in the U.S. analyzes the current and future prospects of the market. The report comprises an elaborate executive summary, including a market snapshot that provides overall information of various segments and sub-segments. This section also provides the overall information and data analysis of the pregnancy products market in the U.S. with respect to the leading market segments based on type of product and region.

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Table of Content

Chapter 1 Preface
1.1 Report Description
1.2 Market Segmentation
1.3 Research Methodology

Chapter 2 Executive Summary
2.1 U.S. Pregnancy Products: Market Snapshot
2.2 U.S. Pregnancy Products Market Share, by Region, 2014 & 2023 (Value %)
2.3 U.S. Pregnancy Products Market, by Product Type, 2014 (US$ Mn)

Chapter 3 U.S. Pregnancy Products Market Industry Analysis
3.1 Introduction
3.2 Market Dynamics
3.2.1 Market Drivers Increasing number of pregnant women in the U.S. Rise in distribution channels such as hypermarkets, supermarkets, retail stores, and online
3.2.2 Market Restraints Side effects associated with pregnancy products could hamper demand
3.2.3 Market Opportunities Growing awareness about pregnancy products among female population in the U.S
3.3 Pricing Analysis, by Product
3.4 U.S. Pregnancy Products Market Share, by Distribution Channel Analysis, 2014 (%)
3.5 Regulatory Framework
3.6 Market Attractiveness Analysis - U.S. Pregnancy Products Market, by Region, 2014
3.7 Competitive Landscape - U.S. Pregnancy Products Market Share, by Key Players, 2014 (%)

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